Hi, I’m Alex. Designer, runner, new mom, and big believer in the little details.

I love creating work that feels thoughtful, timeless, and human. I’m drawn to the details that make an idea feel considered—whether I’m building a brand, shaping a campaign, or designing an experience. For me, the best work is simple, intentional, and connects with people in a way that feels natural. I love taking an idea from its earliest stages and figuring out how all the pieces can come together into something meaningful and memorable.

I’ve been a runner for as long as I can remember, from competing in collegiate cross country to clearing my head on the roads around Boston. It’s still where I do some of my best thinking, and probably where a lot of my ideas start.

These days, life outside of design looks a little different. I’m a new mom to Elena, and most days you’ll find me with my husband, Rob, and our family—working on our home, exploring New England, finding somewhere good to eat, or chasing after our Labradoodle, Finley. Becoming a mom has made me even more aware of the small, everyday moments—and I think that perspective has found its way into my work, too.

View my resume